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To truly tackle climate goals, the world must transform the way it manufactures and consumes. To support this effort, the Scale360 ° circular economy initiative has extended its reach from 2 countries to 20 in 2021, applying its unique approach to circular innovation and collaboration to cities, regions and countries around the world, triggering key changes for businesses and governments in the way circularity is prioritized and managed.

Scale360 °, created in 2019, leverages innovation “hubs” to bring together leaders in science, policy and business to trigger circular change. They use the unique and tested Scale360 ° methodology – the Scale360 ° circular innovation manual – to deploy Fourth Industrial Revolution technologies to rethink consumption and production, helping to transform the pipeline of future innovations.

The rapid growth of Scale360 ° demonstrates the growing demand for advice on how to enable circular change and collaboration. Highlights for 2021 include:

● Circular Shapers: This initiative, launched this year, mobilized young change agents in 12 countries to transform their cities into centers of innovation in a circular economy. Circular Shapers are competitively selected from the Global Shapers Community, a network of young volunteers in 448 urban centers around the world.

● Germany: Scale360 ° Germany is designing a consumer campaign to educate consumers on the environmental impact of “white goods” (eg washing machines, etc.) and enable them to extend the life of their devices .. This project was developed in collaboration with Kearney and the Circular Valley.

● Singapore: this new program will improve the conditions for circular scalability in Singapore by engaging Singapore’s Deep Tech community and accelerating circular innovation collaborations between startups and companies. Launched in September 2021, this program was developed in collaboration with SGInnovate, a government-backed Deep Tech ecosystem builder and investor.

● Kenya, Bangladesh and India: In these countries, 2030 Water Resources Group relies on Scale360 ° methodologies, tools and partnerships to extend circular economy solutions to improve the management of water resources in urban sectors, industrial and agricultural. 2030 Water Resources Group is a public-private-civil society partnership hosted by the World Bank Group.

● Argentina: McKinsey.org’s flagship initiative Rethinking Recycling – in partnership with Red de Innovación Local (RIL), a network of more than 200 municipal decision-makers from Argentinian cities – will apply the tools of the Scale360 ° Circular Innovation Playbook to transform Argentinian cities’ large-scale municipal waste management, aimed at providing substantial volumes of recyclable and compostable materials to industry, while improving employment opportunities and cost savings for cities.

This dynamic is in addition to the continuous evolution of existing programs. This year, the UAE established a UAE Circular Economy Council made up of ministers and C-level representatives from the public and private sectors. The newly formed inter-ministerial council aims to ensure that circular thinking in government is a priority not only within the Ministry of Climate Change and Environment, but also within the Cabinet, Ministry of Economy, Office of artificial intelligence and local government entities from each emirate. The board serves as an advisory board for Scale360 ° in the United Arab Emirates and provides a platform for government, business and civil society leaders to share best practices in circular innovation.

“With these changes in place, we can create truly resilient systems that strengthen economies while pursuing the latest innovations,” said His Excellency Dr Abdullah Belhaif Al Nuaimi, UAE Minister of Climate Change and Environment and Chairman of the Council. of the UAE’s circular economy.

The SOFOFA center in Chile, with the support of the country’s Ministry of the Environment, brings together the country’s largest industrial groups to accelerate circularity by integrating value chains in sectors such as mining, energy, pulp and paper, food and beverages, etc. In addition, entrepreneurs, innovators and members of civil society are actively working together to collaborate and create new circular business models at this critical time for the environment and economies.

“Circularity as a concept is still relatively nascent in this region, despite the essential role it plays in helping us achieve our sustainable development goals. This is something that we hope to change as part of the Scale360 ° global network, by integrating circular innovation into our mission to build Singapore’s Deep Tech economy, ”said Dr Lim Jui, CEO of SGInnovate.

Such efforts pave the way for collaborations between cities, countries and regions and for system-wide change if needed. “System-wide change requires an overhaul of system-wide collaboration,” said Shannon Bouton, President and CEO, McKinsey.org. “We always work in partnership with those who are best placed to lead and drive change for maximum efficiency and impact.”

Wider adoption of Scale360 ° principles paves the way for a more circular future as leaders rethink innovation. Adding from Scale360 ° Global Manager, Helen Burdett: “With every city, country and region, we are building a flywheel for change. “


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